A California-based pizza restaurant chain called “Pizza Factory” is looking to expand to several southwestern states, including Arkansas and Texas, and Hope is among the list of small towns the chain is looking to establish a restaurant.

A California-based pizza restaurant chain called “Pizza Factory” is looking to expand to several southwestern states, including Arkansas and Texas, and Hope is among the list of small towns the chain is looking to establish a restaurant.
All-Points, a Chicago public relations and ad agency, confirmed the announcement Thursday through spokesperson Bailey Hewitt, saying “Yes, Hope in Arkansas is one of several small towns that the Pizza Factory is looking at.”
Other Arkansas towns she mentioned were Ashdown, Magnolia and El Dorado, although she added that it was not necessarily a “one and done” proposition.
“Depending upon the ownership interest or franchisee options, there could actually be a Pizza Factory location in all four places,” she said.
In unveiling its “small town expansion” strategy targeting small towns, mostly with less than 10,000 population, Pizza Factory CEO Mary Jane Riva is holding a regional owner-operators meeting in Austin, Texas on November 4 to gauge interest from the Arkansas, Texas and Oklahoma region.
In a prepared statement for the Hope Star late Thursday afternoon, Riva said, ““The role we play goes well beyond just being the best place in the neighborhood for pizza. We are growing our footprint into neighborhoods where we know our awesome people, product and philanthropic partnerships will be valued and Hope has exactly what we are looking for.”
The closest geographic location of a Pizza Factory restaurant to Hope right now is actually in New Mexico; the bulk of the Pizza Factory restaurants are scattered about Western states like California, Washington, Idaho, Montana, and Arizona.
Hewitt said, “Pizza Factory currently has 113 locations throughout the West Coast and is also widely recognized for its close community connection, which includes its iconic “No Bully Zone” program and impactful fundraising partnerships.”
In the vast spectrum of pizza dining options, Hope already has three nationally-recognized outlets, Pizza Hut, Domino’s, and Little Caesar’s, but Hewitt described the Pizza Factory as a “neighborhood family dining experience.”
“It is a family-friendly dine-in restaurant with a hometown feel and table service,” she said.